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    • Jesse Kamm
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      Jesse Kamm

      A woman who understands both practicality and style, Kamm resides in a minimalist wooden house by the sea and makes a trouser so perfect it has become cult.

      The high-waisted Kamm pants have a dedicated following, a versatile silhouette that flatters every body shape.

      Manufactured in Los Angeles with a commitment to utilizing deadstock and eco-fabrics, Jesse Kamm takes pride in the brand's mantra of simple and essential living. 

      We are thrilled to be her only stockist in the UK.

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      Aimé

      The new collection from French Cambodian sisters Val and Vanda Heng-Vong is a purposely small step forward from the last. Gentle updates to their cult shapes bring refreshed balance and ease to stylishly assemble into your wardrobe.

      Intricate details; a shirt with a butter crust collar, and harmonious colour combinations; chestnut and earth tone florals are best appreciated up close. Underpinned by impeccable craftsmanship and a beloved desire for comfort, each piece is soft to touch, and cut to flatter — thoughtful details designed to give the Aimé woman a sense of calm and confidence.

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      Milne Watson

      Milne Watson was founded by Emma Milne Watson, a former fashion editor and interiors consultant who turned her creative energy to jewellery. No two pieces are created the same — each unique style is hand picked and made by Emma in Sussex.

      Milne Watson is crafted with carefully selected precious, semi-precious stones, glass and vintage beads, and intended to be treasured forever. The elevated, playful designs, which are often inspired by nature and art, can be easily layered up with other pieces or simply worn on their own.

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    • Jesse Kamm
      Jesse Kamm_Patchfront Handy_Medium Roast_05.jpg

      Jesse Kamm

      A woman who understands both practicality and style, Kamm resides in a minimalist wooden house by the sea and makes a trouser so perfect it has become cult.

      The high-waisted Kamm pants have a dedicated following, a versatile silhouette that flatters every body shape.

      Manufactured in Los Angeles with a commitment to utilizing deadstock and eco-fabrics, Jesse Kamm takes pride in the brand's mantra of simple and essential living. 

      We are thrilled to be her only stockist in the UK.

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      Aime_Benson_White

      Aimé

      The new collection from French Cambodian sisters Val and Vanda Heng-Vong is a purposely small step forward from the last. Gentle updates to their cult shapes bring refreshed balance and ease to stylishly assemble into your wardrobe.

      Intricate details; a shirt with a butter crust collar, and harmonious colour combinations; chestnut and earth tone florals are best appreciated up close. Underpinned by impeccable craftsmanship and a beloved desire for comfort, each piece is soft to touch, and cut to flatter — thoughtful details designed to give the Aimé woman a sense of calm and confidence.

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    • In Conversation with Milne Watson
      Milne Watson_Scrunchie necklace.jpg

      Milne Watson

      Milne Watson was founded by Emma Milne Watson, a former fashion editor and interiors consultant who turned her creative energy to jewellery. No two pieces are created the same — each unique style is hand picked and made by Emma in Sussex.

      Milne Watson is crafted with carefully selected precious, semi-precious stones, glass and vintage beads, and intended to be treasured forever. The elevated, playful designs, which are often inspired by nature and art, can be easily layered up with other pieces or simply worn on their own.

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      • A French Lesson: Five rules for wearing head-to-toe white
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      • Comfort Dressing — Six Pieces for Ease and Elegance
      • A French Lesson in Cashmere
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      • TITYARAVY
      • Vibi Venezia
      • 5 Octobre
    • Jesse Kamm
      Jesse Kamm_Patchfront Handy_Medium Roast_05.jpg

      Jesse Kamm

      A woman who understands both practicality and style, Kamm resides in a minimalist wooden house by the sea and makes a trouser so perfect it has become cult.

      The high-waisted Kamm pants have a dedicated following, a versatile silhouette that flatters every body shape.

      Manufactured in Los Angeles with a commitment to utilizing deadstock and eco-fabrics, Jesse Kamm takes pride in the brand's mantra of simple and essential living. 

      We are thrilled to be her only stockist in the UK.

  • Aimé In-House
    • Shop All Aimé
      • The Perfect Shirt
      • The Alma Shirt
      • The Benson Shirt
      • Spring Linen
      • Italian Cashmere
      • Weekday Trouser
      • Dresses & Skirts
      • Tailored Layers
      • The Aimé Pyjama
      • The Details
      • Slippers
    • Aimé
      Aime_Benson_White

      Aimé

      The new collection from French Cambodian sisters Val and Vanda Heng-Vong is a purposely small step forward from the last. Gentle updates to their cult shapes bring refreshed balance and ease to stylishly assemble into your wardrobe.

      Intricate details; a shirt with a butter crust collar, and harmonious colour combinations; chestnut and earth tone florals are best appreciated up close. Underpinned by impeccable craftsmanship and a beloved desire for comfort, each piece is soft to touch, and cut to flatter — thoughtful details designed to give the Aimé woman a sense of calm and confidence.

  • Gifts
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      • Gifts Under £50
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      • Gifts Over £300
    • In Conversation with Milne Watson
      Milne Watson_Scrunchie necklace.jpg

      Milne Watson

      Milne Watson was founded by Emma Milne Watson, a former fashion editor and interiors consultant who turned her creative energy to jewellery. No two pieces are created the same — each unique style is hand picked and made by Emma in Sussex.

      Milne Watson is crafted with carefully selected precious, semi-precious stones, glass and vintage beads, and intended to be treasured forever. The elevated, playful designs, which are often inspired by nature and art, can be easily layered up with other pieces or simply worn on their own.

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  • The Aimé Sale is here! Shop now with 30% off your favourite brands.

  • The Aimé Sale is here! Shop now with 30% off your favourite brands.

Aimé_Alma Linen Shirt_White_05.jpg

French Lessons: Five Rules for Wearing White Head-to-Toe

The French approach to wearing white head-to-toe has nothing to do with caution. It is, in fact, the opposite.
Les Vacances_Flatlay.jpg

Les Vacances: 48 Hours, Six Pieces

Val and Vanda’s approach to packing has always been the same. Less than you think, is more than enough. Two outfits, considered carefully, will take you further than a full suitcase ever will for a summer weekend away.
Dragon Diffusion_Large Bamboo Triple Bag_Khaki_01.jpg

The Appeal of Dragon Diffusion

Structured and generously sized, a Dragon Diffusion basket fits everything from a paperback to a beach towel — the kind of bag that moves between city and beach without a second thought.
Masscob_Lluvia Top_Ice_03.jpg

THE SALE

An edit of pieces we love with 30% off.

The Benson Shirt — A Featherlight Canvas for Summer

BENSON SHIRT — WHITE

Aimé
BENSON SHIRT — WHITE

£285
BENSON SHIRT —  SORBET

Aimé
BENSON SHIRT — SORBET

£285
BENSON SHIRT — KHAKI

Aimé
BENSON SHIRT — KHAKI

£285
BENSON SHIRT — WHITE STRIPE

Aimé
BENSON SHIRT — WHITE STRIPE

£285
BENSON EMBROIDERED SHIRT — NAVY

Aimé
BENSON EMBROIDERED SHIRT — NAVY

£345
BENSON SHIRT — KLEIN BLUE

Aimé
BENSON SHIRT — KLEIN BLUE

£285

BROWSE OUR INSTAGRAM

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HERO_S24_013.jpg
Aime_Gia Trenchcoat_Fawn_03.jpg
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