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    • A French Lesson on How To Wear Corduroy
      A25-aime-3.png

      Aimé's corduroy pieces bring a contemporary lens to our nostalgia for Jane Birkin and Serge Gainsbourg's matching white cords, Diane Keaton's autumn wardrobe in Annie Hall.

      We have cultivated three considered styles to get acquainted with, varying in style but united in timelessness, refinement and comfort...

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    • The Aimé A/W 25 Collection
      250716_AIME_S3_165.jpg

      Cashmere is an exercise in supple yet sensual proportions. The Gilda Jacket is a notable piece made from soft Milano cashmere knit, its tailored structure and ease of movement make it the perfect airport jacket.

      Soft chestnuts offer an easy-to-wear alternative to black or navy. Here, a little ton sur ton coordinates jackets and crewnecks to be both cosy and chic.

      Yarns are spun and woven at the very best mills in Italy; working in close partnership with world-class suppliers and makers is integral to Aimé’s design process—one that comes without compromise.

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      Milne Watson_Necklace Stack _01 landscape.jpg

      Milne Watson was founded by Emma Milne Watson, a former fashion editor and interiors consultant who turned her creative energy to jewellery. No two pieces are created the same — each unique style is hand picked and made by Emma in Sussex.

      Milne Watson is crafted with carefully selected precious, semi-precious stones, glass and vintage beads, and intended to be treasured forever. The elevated, playful designs, which are often inspired by nature and art, can be easily layered up with other pieces or simply worn on their own.

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      • 5 Octobre
    • A French Lesson on How To Wear Corduroy
      A25-aime-3.png

      Aimé's corduroy pieces bring a contemporary lens to our nostalgia for Jane Birkin and Serge Gainsbourg's matching white cords, Diane Keaton's autumn wardrobe in Annie Hall.

      We have cultivated three considered styles to get acquainted with, varying in style but united in timelessness, refinement and comfort...

  • Aimé In-House
    • Shop All Aimé
      • The Perfect Shirt
      • The Alma Shirt
      • Italian Cashmere
      • Weekday Trouser
      • Corduroy
      • Elevated Essentials
      • Tailored Layers
      • The Aimé Pyjama
      • The Details
    • The Aimé A/W 25 Collection
      250716_AIME_S3_165.jpg

      Cashmere is an exercise in supple yet sensual proportions. The Gilda Jacket is a notable piece made from soft Milano cashmere knit, its tailored structure and ease of movement make it the perfect airport jacket.

      Soft chestnuts offer an easy-to-wear alternative to black or navy. Here, a little ton sur ton coordinates jackets and crewnecks to be both cosy and chic.

      Yarns are spun and woven at the very best mills in Italy; working in close partnership with world-class suppliers and makers is integral to Aimé’s design process—one that comes without compromise.

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    • In Conversation with Milne Watson
      Milne Watson_Necklace Stack _01 landscape.jpg

      Milne Watson was founded by Emma Milne Watson, a former fashion editor and interiors consultant who turned her creative energy to jewellery. No two pieces are created the same — each unique style is hand picked and made by Emma in Sussex.

      Milne Watson is crafted with carefully selected precious, semi-precious stones, glass and vintage beads, and intended to be treasured forever. The elevated, playful designs, which are often inspired by nature and art, can be easily layered up with other pieces or simply worn on their own.

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      • A French Lesson on How to Wear Corduroy
      • A French Lesson in Cashmere
      • Comfort Dressing — Six Pieces for Ease and Elegance
      • Aimé Shirts from Paris
      • Les Vacances — Pack the perfect suitcase
      • Closet Obsession — Pyjamas
      • Venez dîner à la maison — a guide to entertaining at home
      • The Aimé In-House Collection
  • Brands
    • Shop All Brands
      • Aimé
      • Aurélie Bidermann
      • Atlantique Ascoli
      • Baggu
      • Dragon Diffusion
      • Drogheria Crivellini
      • Evermore
      • Gachon Pothier
      • Gigi Clozeau
      • Guanabana
      • Jesse Kamm
      • Macon & Lesquoy
      • Manucurist
      • Maria La Rosa
      • Milne Watson
      • TITYARAVY
      • WILDER BOTANICS
      • 5 Octobre
    • A French Lesson on How To Wear Corduroy
      A25-aime-3.png

      Aimé's corduroy pieces bring a contemporary lens to our nostalgia for Jane Birkin and Serge Gainsbourg's matching white cords, Diane Keaton's autumn wardrobe in Annie Hall.

      We have cultivated three considered styles to get acquainted with, varying in style but united in timelessness, refinement and comfort...

  • Aimé In-House
    • Shop All Aimé
      • The Perfect Shirt
      • The Alma Shirt
      • Italian Cashmere
      • Weekday Trouser
      • Corduroy
      • Elevated Essentials
      • Tailored Layers
      • The Aimé Pyjama
      • The Details
    • The Aimé A/W 25 Collection
      250716_AIME_S3_165.jpg

      Cashmere is an exercise in supple yet sensual proportions. The Gilda Jacket is a notable piece made from soft Milano cashmere knit, its tailored structure and ease of movement make it the perfect airport jacket.

      Soft chestnuts offer an easy-to-wear alternative to black or navy. Here, a little ton sur ton coordinates jackets and crewnecks to be both cosy and chic.

      Yarns are spun and woven at the very best mills in Italy; working in close partnership with world-class suppliers and makers is integral to Aimé’s design process—one that comes without compromise.

  • Gifts
    • Shop All Gifts
      • Gifts For Her
      • Gifts for the Home
      • Jewellery Gifts
      • Gifts Under £50
      • Gifts Under £300
      • Gifts Over £300
      • Gifts for Wellness
      • Books
      • Gift Card
    • In Conversation with Milne Watson
      Milne Watson_Necklace Stack _01 landscape.jpg

      Milne Watson was founded by Emma Milne Watson, a former fashion editor and interiors consultant who turned her creative energy to jewellery. No two pieces are created the same — each unique style is hand picked and made by Emma in Sussex.

      Milne Watson is crafted with carefully selected precious, semi-precious stones, glass and vintage beads, and intended to be treasured forever. The elevated, playful designs, which are often inspired by nature and art, can be easily layered up with other pieces or simply worn on their own.

  • Notes
  • About
  • All U.S. orders are now subject to duties and taxes. Please see our updated shipping policy here.

  • All U.S. orders are now subject to duties and taxes. Please see our updated shipping policy here.

Aime_Gigi Cashmere Jumper_Navy & Drake Corduroy Trouser_Ecru_02.jpg

French Lessons: Ways to Wear Corduroy

Corduroy is a sumptuous and sophisticated alternative to jeans. The distinction with Aimé corduroy is our impeccable Italian cloth, that has been expertly tailored in Scotland.
Aime_Erin Shirt_Bleu_01.jpg

THE PERFECT SHIRT — ERIN BLOUSE

Playful yet elegant the Erin blouse has been designed to add a little romance to your shirting wardrobe. A gently ruffled collar adorns the minimal design, and remains easily visible when layered under knitwear.
Dragon Diffusion_Nantucket Bag_Brown_01.jpg

DRAGON DIFFUSION — NANTUCKET BAG

Loved for their hand-woven leather bags, Dragon Diffusion use traditional basket weaving techniques. Glossy leather in a dark brown hue adds finesse and durability.
Masscob_Merce Top_Chestnut_01.jpg

STORE EDITION

We have hand-picked an edit from our Ledbury Road boutique, revealed to you when it is most wearable.

AIMÉ SHIRTING

DEVON SHIRT — WHITE

Aimé
DEVON SHIRT — WHITE

£365
ANOUCK SHIRT — ROSE PINK

Aimé
ANOUCK SHIRT — ROSE PINK

£345
AIMÉ SHIRT — DEEP BLUE

Aimé
AIMÉ SHIRT — DEEP BLUE

£330
DEVON SHIRT — LIGHT BLUE

Aimé
DEVON SHIRT — LIGHT BLUE

£365
BENSON EMBROIDERED SHIRT — WHITE

Aimé
BENSON EMBROIDERED SHIRT — WHITE

£345
BENSON SHIRT — NAVY STRIPE

Aimé
BENSON SHIRT — NAVY STRIPE

£285

BROWSE OUR INSTAGRAM

Aime_Faye Jacket_ Black Harris Tweed_02_.jpg
Aime_Gabby Cardigan_Anthracite_01.jpg
Aime_Instagram_Auteuil Cashmere Jumper_Charcoal.jpg
Aime_Erin Shirt_Bleu & Flint Corduroy Trouser_Chocolate_02.jpg
Aime_Faye Jacket_ Black Harris Tweed_02_.jpg
Aime_Gabby Cardigan_Anthracite_01.jpg
Aime_Instagram_Auteuil Cashmere Jumper_Charcoal.jpg
Aime_Erin Shirt_Bleu & Flint Corduroy Trouser_Chocolate_02.jpg
Aime_Faye Jacket_ Black Harris Tweed_02_.jpg
Aime_Gabby Cardigan_Anthracite_01.jpg
Aime_Instagram_Auteuil Cashmere Jumper_Charcoal.jpg
Aime_Erin Shirt_Bleu & Flint Corduroy Trouser_Chocolate_02.jpg

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